Modern life has become a bombardment of toxins. From the chemicals in our foods and the ones we pump into the atmosphere, to the stress of our busy lives. The foods available to us are not always nutrient dense or alive. That's why, as Dr. Simone Laubscher PHD puts it "our bodies have to work overtime, all the time."
The WelleCo story began when Elle Macpherson learned about body acidity and alkalinity from her nutritional doctor. Elle was feeling run down, despite her healthy lifestyle and an array of synthetic supplements. She said balancing her pH changed her life, "I realised the profound effect proper nutrition can have."
WelleCo’s vision is to bring that same feeling of wellness to the world. Importantly, we want to make it easy for people to make good choices for themselves; whether it be with the world’s best supplements, or a vegetable wash to remove pesticide residues, or the cleanest plant protein to help you live a balanced life.
Our first product is an all-in-one organic, high potency Alkalizing Greens supplement, formulated with Dr Laubscher, PHD Nutritonal Doctor. But that was just the beginning.
So let’s celebrate feeling great, keeping it simple and becoming the best versions of ourselves, without the pressure.
The women behind WelleCo
Elle MacPherson is a prominent figure in business, fashion, film and television, having carved out a diverse and purposeful career over the past 30 years. Elle’s early modelling career led to a record-breaking five Sports Illustrated covers, affording her global recognition and the nickname ‘The Body’ from Time magazine.
Andrea Horwood Bux
Andrea has had extensive experience in the publishing, media and beauty industries both in Australia and internationally. Her early career saw her found the innovative multi-award winning magazine Australian Style which she and then business partner, Mr Lachlan Murdoch successfully sold. Andrea then went on to start INVISIBLE ZINC, the world’s first global chemical-free TGA sunscreen company that utilised patented Australian technology.
Dr Simone Laubscher
Dr Simone has a PhD in Oxidative Stress and holds a Bachelor degree in Science and Nutrition. She began her career in Sydney 15 years ago, initially practising mainly in cardiac rehab and with other special disease populations including diabetes, obesity, hypertension, eating disorders and cancer sufferers.
On a mission to good health
Dr. Simone has found that many health problems stem from a foundation of acidity, and levels of good health are associated with lower tissue alkalinity. We believe we can fast track a person's wellbeing with our alkalizing greens powder, which can help the body change from acidic to alkaline. We want to make alkalisation accessible and simple.
THE SUPER ELIXIR™ ALKALIZING GREENS
We don’t think staying alkaline should be hard work. You shouldn’t have to take even more time away from your busy life to stay healthy. It’s why we made THE SUPER ELIXIR™, our flagship product, an all-in-one supplement. You only need one a day to get all its green goodness.
We take care to carefully source the premium ingredients in The Alkalizing Greens from known and trusted suppliers. Each one comes from natural, organic and whole foods. And all hand made in Australia.
There’s nothing like it on the market today. Each ingredient in The Alkalizing Greens has been added in calculated ratios to work in perfect balance with one another. This helps bring your body back into an alkaline state and support all 11 systems.
THE SUPER ELIXIR™ NOURISHING PROTEIN
A great team
We designed the Nourishing Protein to compliment your daily Alkalizing Greens programme. It’s a nutritious snack, a clean source of protein and a great for post-workout recovery.
Raw Peruvian Cacao gives our Nourishing Protein its delicious chocolaty taste. So it’s a treat for your body, and your taste buds.
Our Nourishing Protein is a whey-free, plant based protein solution. Containing all nine essential amino acids, nutrients to balance blood-sugar levels, fibre, stress-fighting B-vitamins and more.
Start your wellness journey
Now that you know about who we are, what we’ve done, and most importantly why we do it, you can begin on your journey to wellness.